Search engine optimization, or SEO for short, is something that every blogger needs to be aware of. However, in learning SEO, it can be overwhelming and become a headache. Here’s some SEO tips to start you off.
1. Write a persuasive title for your article.
Just like shopping for a book, a lot of people look at the cover, and also surf for catchy titles. Your article title needs to grab attention. Adding catchy adjectives can literally make the difference between someone clicking and reading your article, or keeping surfing. Your article title is what will be seen on search engine results and on social networks, so make it count!
As a bonus, if you’re having problems coming up with a great title for your blog post, you can use the Blog Title Generator tool to help.
2. Try to make sure all of your articles are over 300 words.
If you really want your article to be seen better by Google, even Google recommends keeping your articles no less than 300 words. Google wants to see long form content, and the longer your article, the better.
Blogging expert Neil Patel, actually says the sweet spot for articles are between 750 words to 1500 words, with above 1500 word blog posts being the sweetest.
3. Make sure you’re linking to other content, whether other articles on your website, or to other blogs.
Those links allow Google to find and crawl other content on your website, as well as entices your visitors to click and read those articles. If you want people to stay on your website longer, you have to link to other related content that could persuade them to view more pages.
4. Write naturally, uniquely, and research your topics.
Well written, and unique content is what Google loves to see, and also what people are looking for. There are so many websites that may have content similar to you, but if you have information that no other person has, that can make a difference in how your article is ranked, as well as how many people will want to read it.
5. Make sure to submit your website to Google and Bing.
Google and Bing are well known and used search engines. Make sure to submit your website to Google Search Console and Bing Webmaster Tools, so both search engines will be able to crawl your website, and index them on their search engines.
If you’re a blogger, what basic SEO tips will help bloggers do you have to share? Please share them in the comments below.